Training

Content Creator's Planner

Content Goals & Strategy

Monthly Goals:

Your content should support your business goals, not be an afterthought. Set your monthly goals and plan your content with a purpose.

  • Set your goals
  • Define your content topics
  • Designate your call action
  • Choose your offer/end goal

Content Strategy Map:

Once you have your goals, map out your content by deciding what will be cornerstone content, what type of content you’ll create (written, audio, video), and how you’ll repurpose that into micro-content.

  • Choose your content so they’re in alignment with your goals
  • Decide which medium you’ll produce
  • Map out micro-content from your original post
  • Define the platforms for your micro-content

Plan out the conversion goal and call-to-action before you start creating content.

Goals Strategy Map

Need More Help? Schedule a Strategy Session